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For the Golden Box and “Potato Story’s Flagship store in Labuan, we incorporated bold and vibrant colours to create a fun and energetic vibe. Designing for two brands in a store is not an easy task but it is possible by understanding the brand identities, target audience and design aesthetic. The shop counter is divided into two distinct sections that are visually defined and yet with a cohesive overall design to create a seamless customer experience. The communal seating areas with a 'localised' graphic backdrop are intended to promote social interaction while also showcasing the unique identities of the two local brands.

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